Posted by Derrick on March 4, 2010 under Video Streaming and Compression | 
Brightcove Inc., the leading online video platform, today announced that Nikkei Inc., one of Japan’s largest media corporations and publisher of the country’s top business daily newspaper, “The Nikkei,” is standardizing online video operations on the Brightcove platform across its new main newspaper website property, The Nikkei Online Edition, which is scheduled to be launched on March 23, 2010. Brightcove will enable Nikkei to roll out a variety of high quality, advertising-supported online video experiences, as well as extend the reach of its video content through advanced features for sharing and embedding content on third party sites and social networks.
The comprehensive features and capabilities of the Brightcove platform enable Nikkei to provide a high quality, interactive and engaging user experience for online audiences around the world. With Brightcove, Nikkei is able to rapidly accelerate its publishing workflow through a single, integrated solution that meets all of the organization’s video publishing and distribution needs. Additionally, Brightcove’s turnkey integration with leading advertising networks and servers will enable Nikkei to expand online video monetization opportunities across its newspaper properties.
“Nikkei has been at the forefront of the media industry in Japan and around the world for more than one hundred years,” said Jeremy Allaire, Brightcove chairman and chief executive officer. “Brightcove is the online video platform behind many of the largest newspaper publishers in the world, and the addition of Nikkei is a testament to our continued leadership and innovation in the online video industry. We look forward to supporting Nikkei’s new online video initiatives in the future as the organization continues to hone its digital offerings.”
Posted by Derrick on February 26, 2010 under Video Streaming and Compression |
Brightcove Inc., the leading online video platform, announced an agreement with Virgin Media, the UK’s leading entertainment and communications company, to support short-form video content across Virginmedia.com. Virgin Media offers a range of online news, sports, music and entertainment content and will use the Brightcove platform to publish and distribute high quality, advertising-supported video across its website.
“We’re putting Virginmedia.com at the heart of our entertainment line-up with the recent launch of our music video on demand service and our new gaming site,” said Alex Green, executive director of TV and Online at Virgin Media. “Brightcove will help us deliver a fantastic video experience for all of our visitors as we bring more and more content online.”
Virginmedia.com is one of the UK’s most popular websites with around 11 million visitors a month. With Brightcove, Virgin Media has a single, integrated solution to meet its online video publishing and distribution needs. The Brightcove platform also enables visitors to the Virgin Media website to engage and interact with video content through advanced social sharing, ratings and other community-building features.
The first Virgin Media brand to roll out the Brightcove platform is Virgin Media Television’s LIVING, which recently launched Liv, the UK’s first online TV channel to deliver free, exclusive, and original short-form video content. Brightcove has also enabled LIVING to deliver its lifestyle-focused video content to a host of third party websites and social networks.
“Virgin Media has a strong reputation for delivering a truly integrated entertainment and communications experience for its millions of customers throughout the UK,” said Jeremy Allaire, Brightcove chairman and chief executive officer. “We are proud that Virgin Media has chosen the Brightcove platform to support its ongoing efforts to provide viewers with unprecedented access to its vast library of high quality online video.”
Posted by Derrick on February 22, 2010 under Video Streaming and Compression |
Brightcove Inc., the leading online video platform, announced a deal with Turner Broadcasting to support its online video content in the United Kingdom, Spain, France, Italy, Germany and other countries throughout Europe. Turner Broadcasting will use the Brightcove platform to expand its advertising-supported online video offerings and to introduce a variety of new enhanced online video programming across its Web portals. The first sites to launch with Brightcove include Cartoon Network, Boomerang and Adult Swim.
“The Brightcove platform has enabled Turner Broadcasting to introduce a higher quality and more user-friendly online video experience for some of our most popular brands including Ben 10, Chowder and Robot Chicken: Star Wars,” said Caroline Casey, director of digital development, EMEA at Turner Broadcasting. “The flexibility and advanced customization features in the Brightcove platform will be hugely valuable as we look to roll out new video offerings, deepen engagement with our online audiences, and open new revenue streams through online video advertising.”
With the Brightcove platform, Turner Broadcasting can easily introduce and manage online video content throughout Europe, and extend its reach through third party distribution and social sharing capabilities. Turner Broadcasting is also utilizing Brightcove’s unique player styling features and customizable player templates to introduce localized video experiences on Cartoon Network in Denmark, Germany, Hungary, Italy, Poland, The Netherlands, Romania, Spain and Sweden.
“Turner Broadcasting encompasses a diverse set of Web properties that have tremendous reach and brand recognition throughout Europe,” said Jeremy Allaire, Brightcove chairman and chief executive officer. “We are proud to be the online video platform behind these highly popular online video destinations and we look forward to expanding our partnership with Turner Broadcasting as the organization introduces new online video initiatives in the future.”
Turner Broadcasting plans to roll out additional video content across its websites with the Brightcove platform over the coming months.
Posted by Derrick on January 10, 2010 under Video Streaming and Compression |
Brightcove Inc., the leading online video platform, announced at the 2010 Consumer Electronics Show (CES) that it is enabling customers to create immersive, branded video experiences for Internet-connected television sets and other Internet-connected consumer electronics powered by the Yahoo! Widget Engine. Brightcove’s global customer base of more than 900 professional media publishers can now use their existing Brightcove accounts and workflow to easily design and operate video widgets distributed to millions of Internet-connected televisions. Brightcove customers already taking advantage of the new distribution opportunity include Time Inc., Cars.com, TheStreet.com, Wine Spectator, Slate, and The Hollywood Reporter.
“We are constantly striving to extend the Brightcove platform to enable new three-screen distribution strategies for our customers, and our integration with the Yahoo! Widget Engine significantly advances these opportunities,” said Chris Johnston, director of technology partnerships at Brightcove. “The broad adoption of the Yahoo! Widget Engine among leading television manufacturers has introduced a host of exciting new possibilities for Brightcove publishers to expand audience reach and grow their online communities.”
The new distribution opportunity with Yahoo! is made possible through Brightcove’s Universal Delivery Service (UDS), which was introduced as part of the new Brightcove 4 platform. With UDS, Brightcove customers can upload a single master video file, which is then transcoded into multiple formats for delivery on PCs, mobile devices, connected televisions or set-top boxes.
“Yahoo! is the trusted partner for publishers who want to take advantage of global distribution channels and advancements in building a worldwide developer ecosystem for publishing and distributing new and innovative TV Widgets,” said Arlo Rose, senior director of product management and design, Yahoo! Connected TV. “Brightcove’s partnerships with many of the world’s leading news and entertainment programmers makes it easy for media publishers to take advantage of the Yahoo! TV Widget platform and provide consumers with an immersive online video experience.”
Yahoo! TV Widgets enhance the traditional TV viewing experience by enabling popular Internet services and online media to reach viewers with personally relevant applications and content through Internet-connected televisions from leading manufacturers such as Samsung, Sony, LG and Vizio. Yahoo! TV Widgets enable consumers to experience some of the most popular Brightcove-powered online video experiences full screen on HDTVs. For more information on the latest on TV Widgets, visit http://connectedtv.yahoo.com/.
“We are excited to expand our use of the Brightcove platform to extend our high quality video programming to the television using Yahoo! TV Widgets,” said Rich Tomko, general manager, MyRecipes Network and vice president, business development for Time Inc. Lifestyle Digital. “The new distribution capability will give consumers additional ways to access our popular video content from such established brands as MyRecipes, Cooking Light, Real Simple, Southern Living, Sunset, AllYou and ThisOldHouse.”
“Car buyers look to Cars.com for the information and confidence they need to make a smart purchase decision,” said Bill Swislow, Cars.com chief information officer. “Our objective new-car reviews and coverage of major auto shows and new-model introductions engage consumers and enable them to take the next step toward a purchase. Video plays a growing role in the research process, so we’re excited about the additional exposure the Brightcove and Yahoo! TV Widget integration creates.”
“TheStreet.com is home to some of the Web’s most sought-after business and financial-related online video content,” said Bill McCandless, general manager of multimedia and mobile at TheStreet.com. “The Brightcove platform has enabled us to amass a highly engaged and substantial online audience for our growing library of premium video content, and the new distribution capability with Yahoo! is a great opportunity to extend the reach of our content to the living room television.”
“Video is a great way to connect to Wine Spectator’s audience, and Brightcove’s robust and easy-to-use platform provides our viewers with a gold-standard video experience,” said Gloria Maroti Frazee, director of video and education at Wine Spectator. “We’re excited to continue to grow with Brightcove and to take advantage of its integration with Yahoo!, which makes it easier to reach our audience wherever they are.”
“As a Brightcove customer, we look forward to making use of the new Yahoo! TV Widget,” said Bill Smee, executive producer of Slate V. “We hope this new offering will allow us to distribute Slate V’s content to an even wider audience, as well as give viewers the opportunity to watch our videos on larger screens.”
“Online video continues to be a strategic tool for driving traffic and increasing audience engagement on The Hollywood Reporter’s website, THR.com,” said Nikki Hamedani, senior digital marketing manager with The Hollywood Reporter Online. “Brightcove has enabled us to extend the reach of our exclusive entertainment video content to other devices and audiences, and we look forward to leveraging the capabilities of Yahoo! TV Widgets to reach an even wider network of online THR fans.”
Posted by Derrick on December 31, 2009 under Video Streaming and Compression |
Brightcove Inc., the leading online video platform, and TubeMogul, the leading distribution and analytics service for online video, announced a strategic alliance to collaborate on next-generation technology that will increase the overall value of online video content by providing in-depth insight into viewer engagement and behavior. As part of the broad-based alliance, Brightcove has licensed TubeMogul’s InPlay technology to power the analytics in the Brightcove 4 platform and deliver flexible, best-in-class analytics to Brightcove’s worldwide customer base.
“In today’s new era of video ubiquity on the Web, all organizations need a deep understanding of how their video content is being consumed in order to generate additional value from their online video initiatives,” said Jeremy Allaire, Brightcove chairman and chief executive officer. “Together with TubeMogul, we’re providing our worldwide customer base with access to next-generation analytics technologies that will help these organizations to deliver more impactful, engaging video content. We are proud to partner with TubeMogul given the company’s success and impressive analytics solutions, and we look forward to collaborating to deliver more advanced technologies and services in the future.”
Through this strategic alliance, Brightcove and TubeMogul now provide the most comprehensive solution for video publishing, distribution, and analytics to address the full spectrum of customer segments. Already a market leader amongst the largest media companies and brand marketers in the world, Brightcove’s recent introduction of Brightcove 4 brings the platform within reach for every professional website project or organization. Having established itself as the leading distribution and analytics platform for hundreds of thousands of independent content producers, interactive agencies, and Web marketers, TubeMogul is increasingly serving large consumer brands and other organizations. Together, the companies deliver centralized insight into online video initiatives that will enable customers to broaden and diversify their content and increase monetization opportunities.
“Our collaboration with Brightcove will help customers ranging from the largest media companies in the world to small brand marketers to optimize the performance of their video content and drive additional business value for their online video initiatives,” said Brett Wilson, chief executive officer and co-founder at TubeMogul. “These in-depth analytics and comprehensive statistics will directly impact the kind of video content that is being rolled out across some of the most popular Web properties in the world. Whether you’re a brand marketer or a media company, this partnership will help you to deliver better, more impactful video content.”
Brightcove and TubeMogul will collaborate on the development of new analytics offerings and premium products, giving organizations even greater control and insight into online video experiences. The alliance also provides a framework for co-marketing and sales activities between the two companies that will enable each partner to leverage their complementary customer bases and market positions.
