Posted by Derrick on October 4, 2010 under Industry News | 
Sorenson Media has announced the immediate availability of Sorenson Squeeze 6.5, which adds greater encoding, publishing, pre-processing and filtering functionality to the industry-leading online video encoding product. The Squeeze 6.5 update is free to current Sorenson Squeeze 6 users.
“With Squeeze 6.5, the industry’s best encoding solution just got better,” said Randon Morford, director of product management for Sorenson Media. “Squeeze users can now enjoy the most effective means ever for publishing video directly to the cloud as well as top-quality HD decoding and encoding capability. This set of user benefits is continued evidence of our commitment to delivering the tools and services that our customers need.”
Among the new capabilities in Sorenson Squeeze 6.5, is the ability for the first time to decode the AVCHD (Advanced Video Coding High Definition) format. AVCHD records high-definition video to DVD, hard drives, or flash memory cards as .m2ts, .mts, or .m2t files and is the most common recording format for high definition video cameras at the prosumer and high-end consumer market.
Other significant benefits of Sorenson Squeeze 6.5 include three new filters: enhanced de-interlacing, image rotation and optimized color conversion. The new deinterlacing filter works automatically as a default setting to increase encoding quality and speed and is faster than any previous version of Sorenson Squeeze. Image rotation improves video capture capability in mobile devices by converting portrait orientation to landscape, while encoding speed is further increased through optimized color conversion in Sorenson Squeeze 6.5.
New publishing capabilities have also been added. The software now has the unique ability to publish encoded video content directly to users’ Amazon Web Services S3 accounts. This capability brings significant benefits to enterprise users and small-to-medium companies who use the AWS cloud to manage and distribute their videos across the Internet, and builds on the software’s ability to publish to a variety of locations, such as the Sorenson 360 online video platform, YouTube or an FTP server.
Posted by Derrick on August 7, 2010 under Video Streaming and Compression |
Sorenson Squeeze Encoding for Amazon S3 just got better. Sorenson Media now has a version of Squeeze that works with Amazon Web Services. Now instead of using alternative methods to upload your videos to your S3 bucket, you can use Sorenson Squeeze. You can simply apply your Amazon Web Services publishing preset to your encodes in Sorenson Squeeze. Here is where you can find the latest Amazon Web Services Edition of Squeeze. To encode to your S3 bucket you’ll need your Bucket Name, Access Key and Secret Key. This is a very exciting development for encoding for Amazon Web Services so enjoy.
Tags: Access Key and Secret Key, Amazon S3, Amazon Web Services, Amazon Web Services Edition of Squeeze, Amazon Web Services publishing, Bucket Name, encode, Encodes, encoding, Publishing, S3 bucket, Sorenson, Sorenson Media, Sorenson Squeeze Encoding, Squeeze
Posted by Derrick on December 21, 2009 under Video Streaming and Compression |
Sorenson Media announced that it has been named among the top online video companies of 2009 by FierceOnlineVideo. Released annually, the “Fierce 15” recognizes companies that provide the “skeleton, muscle and flesh of the online video industry.”
In his article, Editor Jim O’Neill highlights Sorenson Media’s rich history of innovation in the online video industry as well as its profitability, a unique quality among competitors in its space. Sorenson Media’s tools and services have been used by the largest companies, including Apple, Adobe and YouTube, and Sorenson Squeeze remains the gold-standard video encoding application.
“Video encoding stalwart Sorenson Media has been around since, well, online video’s Dark Ages,” O’Neill writes, “and it’s done something few of its competitors have managed to do: it’s made money.”
Last month, Sorenson Media released Sorenson Squeeze 6, which provides users a number of new features that make the process of encoding and publishing video easier, including new review and approval capabilities and the ability to publish video directly to multiple sites, such as YouTube, Twitter and Sorenson Media’s own Sorenson 360 online video platform. In May 2009, the company launched Sorenson 360 to enable users to more affordably and easily publish the highest quality video content on the Internet through seamless integration with Sorenson Squeeze.
“Being named to the Fierce 15 is a considerable achievement for the company and caps an outstanding year for our team,” said Peter Csathy, president and CEO of Sorenson Media. “With our long-standing history in the online video space and an ongoing focus on innovation, Sorenson Media has differentiated itself in the market to truly affect the future of online video. We appreciate this recognition from FierceOnlineVideo, particularly because it is a trusted source of information for anyone who follows the online video industry.”
This recognition comes just a few weeks after Streaming Media magazine gave Sorenson Squeeze the Reader’s Choice Award for Best Encoding Software (under $1,000), and Sorenson 360 was a finalist in the Online Video Platform (Premium) category. Additionally, USA Today noted Sorenson Media’s staying power in a November 11 article stating, “Every time you see a video online, you probably have Sorenson Media to thank.”
Posted by Derrick on July 2, 2009 under Video Streaming and Compression |
In conjunction with the Apple Worldwide Developers Conference June 8-12, Sorenson Media announced the immediate availability of new iPhone video publishing for its Sorenson 360 Video Delivery Network (VDN). This new solution enables small- to medium-sized businesses, video professionals, bloggers and other content creators to quickly and seamlessly encode and publish the highest quality video content on the Internet for direct viewing by Apple iPhone users (i.e. through the iPhone’s Web browser and without the need to install a separate app). The enhanced Sorenson 360 VDN represents a significant step forward in one-stop online video publishing across major platforms and devices, including the recently announced iPhone OS 3.0 and the iPhone 3G S.
“With the addition of iPhone publishing for Sorenson 360, Sorenson Media is greatly expanding the reach and power of what is already the most cost-effective and user-friendly online video publishing solution in the marketplace,” said Peter Csathy, CEO of Sorenson Media. “Up to this point, video playback on the iPhone has simply been out of reach for video professionals. This new release reinforces the hallmarks of Sorenson 360 – unparalleled quality, innovation, flexibility, ease-of-use and affordability. It is now easier than ever for anyone to publish iPhone-ready video content over the Internet.”
In contrast to the one-format-fits-all approach used by many online video publishing services, in which the user has little flexibility in the video format and player used, Sorenson 360 offers specific iPhone presets, enabling users to easily encode video content in the iPhone-compatible H.264 format and deliver that content using the iPhone’s native video player. This is a significant development because, while the majority of online video content is encoded in Adobe Flash format, the iPhone does not play Flash content, meaning most videos featured on Web sites are not viewable using the iPhone’s Web browser. With Sorenson 360, video professionals can reach their audiences virtually anywhere the Internet is available, including on the iPhone.
“Sorenson 360 simplifies the experience of the video publisher and the iPhone user alike through its ability to automatically detect how the user is accessing a video file – whether through a traditional browser on a desktop or laptop computer, or through the iPhone’s Web browser,” said David Dudas, vice president of product management. “Based on this information, Sorenson 360 then automatically delivers the video file using the appropriate player – a Flash player for users on desktops or laptops, or the iPhone’s native video player for iPhone users.”
The Sorenson 360 VDN enables users to encode and upload video content either seamlessly through the industry-leading Sorenson Squeeze software or directly via their browsers using the Sorenson 360 interface; both processes significantly reduce upload time and provide automatic access to the iPhone presets. Through its unique browser-based encoding tool, Sorenson 360 users simply drag and drop their video files from their hard drive or record new videos via their webcams and, with one step, publish and make them playable directly on an iPhone.
Sorenson 360 is compatible with all versions of Apple iPhone – iPhone 3G S, iPhone 3G and prior versions 1 and 2 – as well as Apple iPod Touch via WiFi. This includes the iPhone OS 3.0 and the Safari 4 browser. Video specifications for the Sorenson 360 iPhone presets are: H.264 video codec – MP4 output, up to 1 Mbps, 640 x 480 pixels, 30 frames per second.
Tags: and, encode, iPhone, iPhone-compatible, iPhone-ready, playback, publish, Publishing, Sorenson 360, Sorenson Media, upload, Video
“With Squeeze 6.5, the industry’s best encoding solution just got better,” said Randon Morford, director of product management for Sorenson Media. “Squeeze users can now enjoy the most effective means ever for publishing video directly to the cloud as well as top-quality HD decoding and encoding capability. This set of user benefits is continued evidence of our commitment to delivering the tools and services that our customers need.”
