Posted by Derrick217 on April 26, 2010 under Video Streaming and Compression | 
Limelight Networks, Inc. announced that it will support high-performance, media-rich content delivery to the Apple iPad device on day one of product availability. Customers of the Limelight REACH and Limelight ADS services will automatically have their mobile distribution and monetization services updated for the new device, enabling them to present a brilliant and properly formatted media experience to purchasers of the widely anticipated tablet.
“Whether it’s the iPad, the next big Android launch, or another new, still-unknown Internet-connected device, Limelight Networks’ intelligent software and global infrastructure is already in place to help customers manage the complexity create and monetize targeted, on-device experiences,” said Bill Loewenthal, general manager, Mobility and Monetization Solutions, Limelight Networks, Inc.
Mobile solutions from Limelight Networks combine device-optimized targeting with media-grade network scale and reliability. The services simplify mobile publishing by unifying multiple content types through a single Universal URL. Behind the scenes, intelligence built into the company’s XD Platform ensures that publishers’ media files are encoded correctly for almost any mobile or tablet display, and then delivered over the appropriate protocol to the device. This means content will play through HTML5 capable browsers, and also through other on-device applications such as widgets or media players. The technology is invisible to the end-user, presenting a brilliant experience on any device, at any time.
In addition to delivery, Limelight Networks will help publishers monetize their iPad content beginning on launch day. Through Limelight ADS, content publishers can maintain their existing advertising workflows while extending ad delivery to almost any new device.
Tags: Apple, content, device, encoded, iPad, Limelight, media, mobile, Networks, Players, solutions
Posted by Derrick on April 6, 2010 under Video Streaming and Compression |
Inlet Technologies, the leader in innovative solutions for digital media preparation, announced that it has partnered with international multimedia specialist Twofour Digital, to provide the first fully-automated end-to-end HD Smooth Streaming encoding and digital rights management (DRM) deployment for video-on-demand content in the Pan-European marketplace.
Inlet’s automated VOD workflow management system Armada, along with Twofour Digital’s delivery and publishing platform MEDIAFREEDOM are fully configured to support Microsoft IIS Smooth Streaming and Silverlight PlayReady DRM. By intelligently managing the entire file preparation process, Armada significantly improves the capacity and throughput of high-volume video transcoding environments. By combining Armada and MEDIAFREEDOM, content providers can now meet stringent DRM requirements with end-to-end content encryption and authentication control for the delivery of on-demand content to any device.
“By teaming with other leading providers like Twofour Digital, we are defining the gold standard for delivering exceptional quality and highly-secure online digital content in the marketplace,” said Don Bossi, CEO, Inlet Technologies. “We help our customers streamline costs and processes, making it easier to reach new audiences while monetizing and protecting their assets.”
“Our joint solution ultimately supports a better quality of experience for consumers, translating directly into higher ‘time spent watching’ rates,” said Paul Tarplee, Managing Director, Twofour Digital. “Bottom line for content providers: the more time a consumer spends interacting with and viewing their content, the more opportunities to monetize that content.”
Inlet was the first encoding solutions provider to announce support for Smooth Streaming for both live streaming and VOD applications. Smooth Streaming dynamically detects local bandwidth and CPU conditions and seamlessly switches the bitrate of a media file that a player receives. As a result, consumers are ensured a high-quality, uninterrupted streaming experience.
Posted by Derrick on October 24, 2009 under Video Streaming and Compression |
ON24, Inc., the global leader in webcasting and virtual event solutions, announced that it will be providing full support for webcasts and virtual shows on Windows 7. The launch of Microsoft’s Windows 7 operating system has been one of the most anticipated technology introductions of the year.
In addition, ON24 is announcing a beta program for select customers to execute online webcasts using Silverlight, Microsoft’s plug-in for creating rich interactive Web applications. “ON24 already offers Flash webcasts,” explained ON24 Chief Technology Officer Jayesh Sahasi. “With the introduction of Silverlight, we will be able to supplement the use of proprietary media players like RealPlayer and Windows Media Player with next-generation technology—for even greater reach and functionality.”
ON24 product development and support efforts are designed to maximize virtual event accessibility. “As our Windows 7 and Silverlight support demonstrates, providing ubiquitous access to virtual events is our priority,” said ON24 Chief Marketing Officer Denise Persson. “We are committed to providing to our customers the industry’s greatest reach.”
Posted by Derrick on October 10, 2009 under Video Streaming and Compression |
Highwinds Network Group, Inc., a multiplatform IP services and content distribution provider, and Octoshape, a provider of streaming solutions for high quality and large-scale events, announced that their technologies have been used for online streaming of the four PGATOUR Playoffs for the FedExCup events on PGATOUR.COM.
PGATOUR.COM’s signature LIVE@ franchise offered live streaming from marquee holes at all four of the Playoff tournaments which included The Barclays (Aug. 27-30), Deutsche Bank Championship (Sept. 4-7), BMW Championship (Sept. 10-13) and THE TOUR Championship presented by Coca-Cola (Sept. 24-27). Streaming of the month-long PGA TOUR Playoffs utilized the Highwinds-Octoshape solution and helped deliver quality streams of this high-profile event to global online audiences.
As the demand for high-quality video and an enhanced feature set grows in the online media sector, Highwinds and Octoshape continue to work together to deliver robust, resilient solutions through the Octoshape live streaming solution running seamlessly on the Highwinds content delivery network (CDN). The PGATOUR.COM video player, which is fully customizable and enables golf fans to enjoy enhanced features, including digital video recording, leaderboard overlays, scorecard overlays, social network interaction and more, integrated the Octoshape high-quality video streaming solution for the four FedExCup events. For the same events, all live PGATOUR.COM coverage was streamed over the Highwinds CDN.
“Highwinds is quickly becoming recognized as the go-to CDN for the streaming of high-quality, large-scale news, entertainment and sporting events,” said Steve Miller, president and CEO of Highwinds. “Our partnership with Octoshape, which has included the streaming of such live events as the Presidential Inauguration, the Michael Jackson Memorial Service and now the 2009 PGA TOUR Playoffs, continues to grow to support the future of online video. Octoshape’s live streaming solution is a perfect complement to our robust CDN infrastructure and live delivery services.”
“The streaming infrastructure offered by Octoshape is designed to deliver high quality video, DVR, and instant on playback to global audiences,” said Scott Brown, CEO of Octoshape U.S. “Events of this quality and scale only come from the magic combination of ‘Class A’ production and technology integration like that of PGATOUR.COM, our proven, leading-edge technology and Highwinds’ high-performance CDN.”
Posted by Derrick on August 18, 2009 under Video Streaming and Compression |
HSN (hsn.com), the leading interactive lifestyle network and retail destination, announces the launch of a dynamic new application (“app”) for the Apple® iPhone™ and iPod® touch®. The 45 million subscribers to the devices who download the HSN Shop App now have the ability to view HSN programming 24 hours a day, 7 days a week, throughout the US. The launch creates the e-commerce industry’s first live-video “3-screen experience,” enabling consumers to browse and shop the network’s 35,000-plus array of products from home or on the go.
All the engaging highlights that HSN and hsn.com users enjoy are packed into the clever app, available for download at both the iTunes App Store and hsn.com. Live, ‘round-the-clock HSN TV (along with a library of original videos), the HSN Today’s Special, Items Recently Aired, and the many hosts, featured designers and their tens of thousands of products are among the familiar and favorite hallmarks of HSN programming that will be available through the mobile experience. Additionally, the HSN Shop App brings with it a set of new features, including the interactive shake2shop, which, with a simple shake of the device, generates random product recommendations as well as deals and promotions targeted at HSN’s mobile customers.
“Our customer is fashionable and discerning, and thrives on information, ideas and discovery,” says HSNi CEO, Mindy Grossman. “HSN strives to be the true multichannel experience, and this new iPhone app now allows our customer to take HSN with her, anytime, anywhere, and be that reliable, ‘on-the-go’ resource for lifestyle information she craves.”
The HSN Shop App also makes for a seamless transactional experience, allowing the user to call HSN directly or use the device’s browser to purchase an item. Items can also be saved for later purchase, or emailed to a friend.
While the HSN Shop App is supremely navigable and user-friendly,hsn.com will soon feature a tutorial that walks all new users through the app’s various fundamentals and features. To insure the optimal experience, the app will also evolve based on customer feedback.
“HSN truly leads the way in total convergence of its media technologies,” says Brian Bradley, EVP/ GM, HSN Online & Advanced Services. “The loyalty of our customer base has been predicated in large part on a unique ability to engage them in all aspects of their lives, and the addition of a mobile ‘third screen’ opens up an entirely new dimension for interaction.”
Inlet Technologies’ SpinnakerTM live streaming appliance provides the encoding backbone for the HSN Shop App’s streaming video. Spinnaker fully supports Apple’s HTTP adaptive streaming, which reduces buffering and other interruptions to create an exceptional viewing experience and diminish latency, helping HSN customers move through the purchasing process quickly. Inlet, the leader in advanced encoding solutions for new media, has been a HSN web streaming partner since 2008.
At launch, the HSN Shop App will be marketed via on-air promos run throughout HSN TV programming. Other promotional efforts will follow.
The HSN Shop App arrives amidst HSN’s ongoing multichannel convergence effort, which includes expansion of its Shop-by-Remote service and complete transition to high-definition (HD) format.
Tags: adaptive streaming, encoding, HTTP, Inlet Technologies, iPod touch, Live Streaming, Phone, solutions, Spinnaker, streaming, Video
